Our aim is to create a responsible business leaving the planet in a better place than we found it.
Being a vegan brand, we avoid ingredients that are harmful to the planet like animal gelatine and palm oil. In addition, as of 2021, our business and our pouches range are carbon neutral.
We hope that by buying Candy Kittens, we give consumers a sweet with a lighter footprint on the earth.
How we're building a greener future
Palm oil? Not in our sweets.
Using palm oil is an absolute no-go for us. This oil has snuck its way into many food items and can cause devastating deforestation and habitat destruction for the world's most endangered species. If it's a no from the planet, it's a no from us.
Our plastic pouches are the same material (OPE/PE) as a plastic bag, which means that you can take them to your local supermarkets and recycle them at carrier bag collection points. Simple.
Recycling can be a minefield. We get it. That's why we work with OPRL and use their simple, consistent and UK-wide recycling icons across all of our products, so it's easy for you to know how to recycle them.
We're carbon neutral.
As of 2021, our business and our pouches range are carbon neutral. We've measured our carbon emissions, we're offsetting them through supporting certified projects, and now we're working to reduce them.
Animal gelatine? It's a no from us.
Since 2018, we've made our recipes vegan by avoiding animal gelatine. Gelatine is commonly used in sweets as a gelling agent and is can be derived from pigs or cows. Instead, we use vegetable proteins and starch to still give you that 'gimme more' texture you love.
Our pouches are made from the same material (OPE/PE) as a plastic bag, so you can recycle them along with carrier bags at larger supermarkets and our jars are fully recyclable at home.
Plastic is a great material for storing food - it's safe, it reduces food waste, and it has a much better carbon footprint than materials such as glass. However, it needs to be recycled and kept within the economy to give it a 'circular life' and keep its carbon footprint down.
We've made our packaging recyclable, and now we're focusing on how we can work with our customers to increase the percentage of our pouches that are actually recycled and using recycled materials for our jars. So one big ask we have is that you recycle your pouches and jars, sending them back into the system so they can be used to make other things, and kept out of the environment.
We know that things are always evolving and we're working on what's next with our packaging. Currently there's limited infrastructue in place in the UK for compostable packaging, so we're looking at alternative substrates such as recycled plastic and paper, taking into account the carbon footprint of the whole lifecycle of the material (it's quite the minefield)! Watch this space.